Dana Jae Rubin Zacharias
Performance Marketing Specialist
I'm Dana Zacharias, a performance marketing specialist with enhanced skills in paid search marketing (Google Ads, Bing Ads) and digital performance marketing. I craft tailored marketing strategies across various industries including e-commerce, hospitality, non-profit sectors, and more.

Experience
Professional Background
Digital Performance Marketing Specialist
SASSO
SASSO is an agency built with seasoned strategists and problem solvers that utilize creativity, technology and world-class design to drive growth for emerging and established brands.
SEM Manager
Backbone Media / rygr
Named “The Outdoor Industry’s Most Powerful Marketing Firm” by Outdoor Magazine. Served on DEI committee.
Ads Specialist
Mockingbird Marketing
Utilized PPC, SEO, CRM, and many other tools to generate qualified leads and give statistical business consultation to clients in the legal industry.
Education
Bachelor of Science in Strategic Communications
College of Media, Communication and Information
University of Colorado Boulder
2017 - 2021
Minor in Leadership
Certificate in Business law and recovering in a pandemic
College of Arts and Sciences
Wolf Law, University of Colorado Boulder
University of Colorado Boulder
2021
Industry Specailizations
E-Commerce
Arc'teryx
GU Energy Labs
Nemah
In My Sundays
Color Atelier
Innvervision Crystals
Volante Design
Alocohol
Breckenridge Distillery​
Raeburn Wine
Redwood Whiskey
Woodchuck Cider
Day Chaser Canned Cocktail
American Homebrewer Association
​
Non-Profits
The Wilderness Society
The Arts Campus at Willits
Forever Fortunate Felines
Hospitality
Breckenridge Tourism Office
Travel Resoirts of America
Breckenridge Grand Vacations
Legal
The Cooper Firm
Glasheen, Valles, and Inderman Injury Lawyers
GWC Injury Lawyers LLC
Puget Law Group
Ricci Law Group
GWC Injury Lawyers
Other
WOW Water Sports
Big Mouth
Cobalt Rangefinders
Great American Beer Fest
World Beer Cup
GoAuto
Louisiana Department of Health
Get in Touch
I value your feedback and inquiries. Please feel free to reach out to me with any questions or collaboration opportunities.